New point of sale materials and presentation cases from Siminetti, arriving early Spring 2018
In the Autumn of 2017, Siminetti launched its new range of stunning Mother of Pearl Decorative Panels. Featuring a unique collection of pre-assembled, luxury water jet cut mosaic styles fixed onto a honeycomb backing for ease of installation.
Siminetti’s Mother of Pearl panels are as unique as you are, offering modern twists to classic finishes, effortlessly taking tiles to a new level of exquisite luxury. Each decorative Mother of Pearl panel is supplied pre-mounted on a lightweight honeycomb style backing, making installation both clean and efficient.
The lightweight backing means the panels are endlessly versatile, as well as being both water and fireproof, making them ideal for use in kitchens & bathrooms of private residences, boutique hotels, stylish spas and glamorous superyachts.
The new Siminetti panel collection adds to the existing, expansive range currently on offer. It was essential that the unique ranges were presented in a stylish manner befitting Siminetti’s brand status as the worldwide, leading designers and suppliers of luxury Mother of Pearl mosaics and tiles.
Following an exhaustive search Siminetti appointed Image Creative, based in Bristol, to design and develop marketing Point of Sale materials to support the full range of products available, while enhancing the customers experience with the brand.
The brief for Image Creative was simple however, the solutions to the brief would prove much more complex. The solution needed to ensure the luxury of the Siminetti brand was immediately unmistakable, from the receipt of a single sample. To convey the luxury of the Siminetti brand in a smaller way that was on par with a luxuriously impressive Shop in Shop display, would take some ‘blue sky thinking’
Following numerous presentations and meetings, the luxurious designs were finally chosen and bespoke prototypes produced. From the simpler sample cards through to the complexity of the presentation cases, every detail was meticulously checked and cross checked to achieve the best possible outcome. Ensuring customers of Siminetti would be in as much awe as the designers anticipated.
Complex design processes led to an innovative solution for displaying Siminetti products to both existing and potential customers
During the design process, new concepts were developed to further enhance the customers initial experience with the Siminetti brand as a whole. This was achieved by ensuring all samples sent out were received by the customer in individual presentation cases, that were immediately synonymous with the luxury of Siminetti products. Each individual presentation case includes a short history of Siminetti, ensuring any customers new to Siminetti were immediately immersed in the luxury of the brand and its roots.
The full Point of Sale materials on offer from Siminetti now include a selection of stunning samples each supplied in their own display cases; two soft touch presentation folders – one for the Mosaics and one for the Decorative Panels; a bespoke Presentation case, for client desktop displays and representative presentations and finally a striking modular Shop-in-Shop format which will entice and inspire any client.
Contact Siminetti today for your free presentation folder
The full collection of Siminetti Point of Sale materials will be available from early Spring 2018, with the sample cards and display cases already being used and the presentation folders being available from early February 2018.
The exquisite Siminetti presentation folders are available free of charge to Interior Designers, Architects and Specifiers.
If you would like a set delivered to you for your library, then simply email [email protected] or call our worldwide head office on +44 (0)1386 897866 for more information. Further information about Siminetti can be found here.
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